Creating a Business (Routledge-Noordhoff International Editions) - Softcover

Book 18 of 44: Routledge-Noordhoff International Editions

Van Sten-van't Hoff, Jenny

 
9789001765002: Creating a Business (Routledge-Noordhoff International Editions)
Softcover
ISBN 10: 9001765009 ISBN 13: 9789001765002
Publisher: Routledge, 2009

Synopsis

There is more to setting up a successful business than just a good idea. Creating a Business examines concisely all the relevant aspects: the excitement and satisfaction that business entails, the challenges that face the entrepreneur, the risks that lie in wait.

The textbook is organized around a practical example: a company setting out to launch a new line of clothing. Aspects of setting up a business, including management, marketing, legislation, and financial management are examined.

Including pedagogical features, such as end-of-chapter questions and illustrations, Creating a Business will interest students of small business and entrepreneurship.

"synopsis" may belong to another edition of this title.

About the Author

Jenny van Sten-van't Hoff is based at Rotterdam Business School, the Netherlands

"About this title" may belong to another edition of this title.

Publisher
Routledge
Publication date
2009
Language
English
ISBN 10 
9001765009
ISBN 13 
9789001765002
Binding
Paperback
Edition number
1
Number of pages
156

Other Popular Editions of the Same Title

9781138154544: Creating a Business (Routledge-Noordhoff International Editions)

Featured Edition

ISBN 10:  1138154547 ISBN 13:  9781138154544
Publisher: Routledge, 2016
Hardcover