Isbn: 9787576332148 (1 results)

paperback. Condition: New. Paperback. Pub Date: 2023-11 Pages: 181 Language: Chinese Publisher: Beijing Institute of Technology Press Consumer psychology is a comprehensive subject. closely related to psychology. management. marketing. public relations and other disciplines. This book integrates cutting-edge theory and corporate practice. highlights practicality and readability. and constructs a complete knowledge system of consumer psychology. Starting from the internal and external factors that affect consumer psycho.…