ISBN: 9787504390240 (1 results)

Chameleon: Cracking the Code of New Generation Consumer Behavior(Chinese Edition)
[ MEI ] MAI KE ER· SUO LUO MEN ( Michael R.Solomon )
Language: English
- Softcover
Seller: liu xing, Nanjing, JS, Chinaliu xing
Contact seller5-star sellerCondition: New
£ 88.31
£ 13.49 shippingShips from China to U.S.A.Quantity: 3 available
paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2023-06 Publisher: China Radio. Film and Television Publishing House Dealing with the new generation of consumers. old-school marketers take it for granted that they can handle them using traditional product and advertising classification methods. However. the old marketing classification methods are no longer effective because the new generation of consumers have long broken the traditional boundaries. represent multiple subculture roles. and refuse to t.…