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Language:Chinese.No Binding.publisher:Electronics Industry Press. 2 Pub. Date :2006-12-0.description:Publisher: Electronics Industry Press. 2 Pub. Date :2006-12 -01. Contents: Chapter 1 Introduction 1.1 Overview of the daily life of consumers in the world of consumer activities 1.3 1.2 What is a consumer behavior study of consumer behavior to 1.4 Wh
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Consumer Behavior (2nd Edition) (Chinese version)(Chinese Edition)
Published by
Electronics Industry Press, 2 Pub. Date :2006-12-0, 2000
ISBN 10: 7121034115
ISBN 13: 9787121034114
New
paperback
Seller: liu xing, Nanjing, JS, China
Seller rating 5 out of 5 stars
paperback. Condition: New. Language:Chinese.Publisher: Electronics Industry Press. 2 Pub. Date :2006-12 -01. Contents: Chapter 1 Introduction 1.1 Overview of the daily life of consumers in the world of consumer activities 1.3 1.2 What is a consumer behavior study of consumer behavior to 1.4 Why study consumer behavior 1 0.5 Consumer Behavior in China Summary Review Questions Chapter 2 Overview 2.1 Culture and consumer behavior definition of culture and cultural characteristics of the constituent elements of 2.2 and 2.4. Seller Inventory # K22161