Individuality has become of paramount importance in the design of the working world and the 'unique selling point' the elixir of life of every good marketing strategy. In addition, more and more employers allow their employees many and varied possibilities of self-expression in the office. Both these trends meet in the increasingly nuanced concept of 'corporate identity'. This level of identification not only requires a certain inner company ethos, but also a winning outward aesthetic. In this illustrated book, 30 projects by renowned German architects show how this aim can be realised - given the starting point their solutions tend to be unconventional and rich in startling ideas.
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Seller: WeBuyBooks, Rossendale, LANCS, United Kingdom
Condition: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # wbb0022562622
Quantity: 1 available
Seller: Müller & Gräff e.K., Stuttgart, Germany
4°. 269 S. Mit zahlr. farb. Abb. Original-Pappband Bibliotheksexemplar (Stempel, entferntes Rückenschild, Signaturen). Einband mit Klebefolie geschützt. - Deutsche Ausgabe. Gewicht (Gramm): 1380. Seller Inventory # 195965-1