Straightforward photography, a restrained color scheme, simple texts set in a functional typeface: these are the formal elements that German graphic designer Michael Engelmann drew on to create an unmistakable pictorial language for posters, Engelmann came to advertising self-taught. In the 1950s, he set about expunging any trace of empty bourgeois enthusiasm for advertising by applying a strictly conceptual working approach. In his posters for Pirelli, "The Philadelphia Enquirer, Renault, or Roth Handle, images and ideas came together in a way as simple as it was compelling, creating signs of great associative force. His was a highly regarded contribution to graphic design's breakthrough into the age of mass communication; it introduced wit and a sense of using resources economically. "Poster Collection 10 brings together numerous posters created by Engelmann, who died prematurely at the age of 38.
"synopsis" may belong to another edition of this title.
Seller: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.
Paperback. Condition: Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD PAPERBACK Standard-sized. Seller Inventory # M3037780398Z3
Seller: Materia Prima Books, New haven, CT, U.S.A.
Soft cover. Condition: Very Good. 1st Edition. First Edition. 8vo. 96 pp. 109 color poster reproductions. Illustrated wraps. Light creasing along top edges. Very Good. Seller Inventory # 3440
Seller: Klondyke, Almere, Netherlands
Softcover. Condition: Good. Paperback, numerous (full page) illustrations in colour, 8vo. Seller Inventory # 397857-XK39
Quantity: 1 available
Seller: moluna, Greven, Germany
Kartoniert / Broschiert. Condition: New. Michael Engelmann, als Autodidakt zur Werbung gekommen und geschult an der amerikanischen Werbepraxis, hat mit seinen Plakaten einen viel beachteten Beitrag zum Durchbruch der Grafik im Zeitalter der Massenkommunikation geleistet.Klappentext. Seller Inventory # 4321012
Quantity: Over 20 available
Seller: BWS BKS, Ferndale, NY, U.S.A.
Condition: New. 520-engem; Engelmann, MichaelPoster CollectionPages: 64, Unadorned photography, definite colours, laconic texts set in functional type: these are the formal elements Michael Engelmann uses to produce a sign language that is dense, and yet seems nimble at the same ti. Seller Inventory # 35597