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Stats Means Business 2nd edition: Statistics and Business Analytics for Business, Hospitality and Tourism - Softcover

 
9781856179478: Stats Means Business 2nd edition: Statistics and Business Analytics for Business, Hospitality and Tourism

Synopsis

Stats Means Business is an introductory textbook written for Business, Hospitality and Tourism students who take modules on Statistics or Quantitative research methods.

Recognizing that most users of this book will have limited if any grounding in the subject, this book minimizes technical language, provides clear definition of key terms, and gives emphasis to interpretation rather than technique. Stats Means Business enables readers to:

  • appreciate the importance of statistical analysis in business, hospitality and tourism
  • understand statistical techniques and develop judgement in the selection of appropriate statistical techniques
  • interpret the results of statistical analysis.

This new edition includes extra content related to Hospitality and Tourism courses, an extension of the interpretation of correlation analysis and a new section on how to design questionnaires.

  • an introductory text and an accessible approach to a difficult subject, Stats Means Business assumes no prior knowledge of statistics and therefore won’t intimidate students
  • techniques are explained and demonstrated using worked examples and real life applications of theory. Guidance is also given on using EXCEL, Minitab and SPSS
  • a companion website for lecturers and students which includes PowerPoint slides, lesson plans, Minitab and SPSS recipe cards and review questions and solutions to aid teaching and learning .

"synopsis" may belong to another edition of this title.

About the Author

Buglear, John; Buglear, John

From the Back Cover

'Stats Means Business' is an introductory textbook written for Business, Hospitality and Tourism students who take modules on Statistics or Quantitative research methods.

Recognising that most users of this book will have limited if any grounding in the subject, this book minimises technical language, provides clear definition of key terms, and gives emphasis to interpretation rather than technique. 'Stats Means Business' enables readers to: * appreciate the importance of statistical analysis in business, hospitality and tourism * understand statistical techniques and develop judgement in the selection of appropriate statistical techniques * interpret the results of statistical analysis

This new edition includes extra content related to Hospitality and Tourism courses, an extension of the interpretation of correlation analysis and a new section on how to design questionnaires.

"About this title" may belong to another edition of this title.

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9781138473577: Stats Means Business 2nd edition: Statistics and Business Analytics for Business, Hospitality and Tourism

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ISBN 10:  113847357X ISBN 13:  9781138473577
Publisher: Routledge, 2017
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Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: second ] Publisher: Butterworth-Heinemann Pub Date: 5/7/2010 Binding: Paperback Pages: 364 second edition. Seller Inventory # 6401628

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Paperback. Condition: Very Good. Stats Means Business 2nd edition This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9781856179478

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