Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage, Concise Version (Second Edition) - Hardcover

Bob De Wit; Ron Meyer

Hardcover

ISBN 10: 1844801926 ISBN 13: 9781844801923

Publisher: Cengage Learning EMEA, 2004

Synopsis

The belief that managers and potential managers will profit from understanding the major conflicting approaches to strategy forms the point of departure for this book. Ignoring the profound differences between the various schools of thought does not enhance a manager's or student's capacity for strategic thinking. Rather, it is only when there is knowledge of the various points of view can strategists truly see the range of options open to them. Then they can find a way to choose between them, or integrate them, to be practically effective. This book is intended for readers who need a strategy text, without the case material.

About this title

Review

"The authors present each topic as a debate, or tension, between perspectives. They einforce this debate with a selection of readings that presents summaries of original papers representing each perspective. It was these features, along with a 'reflectivepractitioner' tone, that persuaded me to adopt this text" - Paul Knott, Senior Lecturer in Strategic Management, University of Canterbury, Christchurch for the Human Systems Management journal

Edition details

• Publisher: Cengage Learning EMEA
• Publication date: 2004
• Language: English
• ISBN 10: 1844801926
• ISBN 13: 9781844801923
• Binding: Hardcover
• Number of pages: 295