Got Game: How a New Generation of Gamers is Reshaping Business Forever - Hardcover

Beck, John C.; Wade, Mitchell

 
9781578519491: Got Game: How a New Generation of Gamers is Reshaping Business Forever
Hardcover
ISBN 10: 1578519497 ISBN 13: 9781578519491
Publisher: Harvard Business Review Press, 2004

Synopsis

"Got Game" shows how growing up immersed in video games has profoundly shaped the attitudes and abilities of this new generation. Though little-noticed, these ninety million rising professionals, through sheer numbers, will inevitably dominate business - and are already changing the rules. While many of these changes are positive - such as more open communication and creative problem-solving - they have caused a generation gap that frustrates gamers and the boomers who manage them. "Got Game" identifies the distinct values and traits that define the gamer generation - from an increased appetite for risk to unexpected leadership skills - and reveals management techniques today's leaders can use to bridge the generation gap and unleash gamers' hidden potential.

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About the Author

John C. Beck is President of North Star Leadership Group, Senior Advisor at Monitor Group, and Senior Research Fellow at UCLA's Center for Communication Policy. He is coauthor of The Attention Economy (HBS Press, 2001). Mitchell Wade develops information tools and strategy for firms like Google, RAND, and Charles Schwab.

"About this title" may belong to another edition of this title.

Publisher
Harvard Business Review Press
Publication date
2004
Language
English
ISBN 10 
1578519497
ISBN 13 
9781578519491
Binding
Hardcover
Edition number
1
Number of pages
208