Items related to Distributed Blackness: African American Cybercultures:...

Distributed Blackness: African American Cybercultures: 9 (Critical Cultural Communication) - Hardcover

Book 35 of 43: Critical Cultural Communication

Brock Jr., André

 
9781479820375: Distributed Blackness: African American Cybercultures: 9 (Critical Cultural Communication)
Hardcover
ISBN 10: 1479820377 ISBN 13: 9781479820375
Publisher: NYU Press, 2020

Synopsis

Winner, 2021 Harry Shaw and Katrina Hazzard-Donald Award for Outstanding Work in African-American Popular Culture Studies, given by the Popular Culture Association
Winner, 2021 Nancy Baym Annual Book Award, given by the Association of Internet Researchers

An explanation of the digital practices of the black Internet
From BlackPlanet to #BlackGirlMagic, Distributed Blackness places blackness at the very center of internet culture. André Brock Jr. claims issues of race and ethnicity as inextricable from and formative of contemporary digital culture in the United States. Distributed Blackness analyzes a host of platforms and practices (from Black Twitter to Instagram, YouTube, and app development) to trace how digital media have reconfigured the meanings and performances of African American identity. Brock moves beyond widely circulated deficit models of respectability, bringing together discourse analysis with a close reading of technological interfaces to develop nuanced arguments about how “blackness” gets worked out in various technological domains.
As Brock demonstrates, there’s nothing niche or subcultural about expressions of blackness on social media: internet use and practice now set the terms for what constitutes normative participation. Drawing on critical race theory, linguistics, rhetoric, information studies, and science and technology studies, Brock tabs between black-dominated technologies, websites, and social media to build a set of black beliefs about technology. In explaining black relationships with and alongside technology, Brock centers the unique joy and sense of community in being black online now.

"synopsis" may belong to another edition of this title.

About the Author

André Brock, Jr. is Associate Professor of Black Digital Studies at Georgia Institute of Technology.

"About this title" may belong to another edition of this title.

Publisher
NYU Press
Publication date
2020
Language
English
ISBN 10 
1479820377
ISBN 13 
9781479820375
Binding
Hardcover
Number of pages
288