Items related to Ultimate Question 2.0 (Revised and Expanded Edition)
Synopsis
In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company's future: "Would you recommend us to a friend?" By asking customers this question, you identify detractors, who sully your firm's reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.
You also generate a vital metric: your Net Promoter Score. Since the book was first published, Net Promoter has transformed companies, across industries and sectors, constituting a game-changing system and ethos that rivals Six Sigma in its power. In this thoroughly updated and expanded edition, Reichheld, with Bain colleague Rob Markey, explains how practitioners have built Net Promoter into a full-fledged management system that drives extraordinary financial and competitive results. With his trademark clarity, Reichheld: - Defines the fundamental concept of Net Promoter, explaining its connection to your company's growth and sustained success- Presents the closed-loop feedback process and demonstrates its power to energize employees and delight customers
- Shares new and compelling stories of companies that have transformed their performance by putting Net Promoter at the center of their business Practical and insightful, The Ultimate Question 2.0 provides a blueprint for long-term growth and success.
"synopsis" may belong to another edition of this title.
About the Author
Fred Reichheld is a Fellow at Bain & Company. He is the bestselling author of The Loyalty Effect, published by Harvard Business Review Press, as well as numerous articles published in Harvard Business Review. Rob Markey is a partner and director in Bain & Company's New York office and head of the firm's global Customer Strategy and Marketing practice.
"About this title" may belong to another edition of this title.
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Ultimate Question 2.0 (Revised
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Harvard Business Review Press, 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
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Ultimate Question 2.0 (Revised
Published by
Harvard Business Review Press, 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
Used
Hardcover
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The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Companies Thrive in a Customer-Driven World
Published by
Harvard Business Review Press, 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
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Ultimate Question 2.0 (Revised and Expanded Edition)
Published by
Harvard Business Review Press, 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
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Ultimate Question 2.0 (Revised and Expanded Edition)
Published by
Harvard Business Review Press, 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
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Ultimate Question 2.0 (Revised and Expanded Edition)
Published by
Harvard Business Review Press, 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
Used
Hardcover
Seller: Reliant Bookstore, El Dorado, KS, U.S.A.
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Condition: good. This book is in good condition with very minimal damage. Pages may have minimal notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer. Seller Inventory # 56JTFH000X03_ns
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Ultimate Question 2.0 (Revised and Expanded Edition)
Published by
Harvard Business Review Press, 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
Used
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Ultimate Question 2.0 (Revised and Expanded Edition)
Published by
Harvard Business Review Press (edition Revised, Expanded), 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
Used
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Hardcover. Condition: Very Good. Revised, Expanded. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 1422173356-11-6-29
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Ultimate Question 2.0 (Revised and Expanded Edition)
Published by
Harvard Business Review Press (edition Revised, Expanded), 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
Used
Hardcover
Seller: BooksRun, Philadelphia, PA, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. Revised, Expanded. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 1422173356-8-18-29
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Ultimate Question 2.0 (Revised and Expanded Edition)
Published by
Harvard Business Review Press, 2011
ISBN 10: 1422173356
ISBN 13: 9781422173350
Used
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Condition: good. The book has been read but is in good condition. It has very minimal damage to the cover, including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. The binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, and no writing in the margins. There are no missing pages. See the seller's listing for full details and a description of any imperfections. Seller Inventory # WMEKV.1422173356.G