Items related to Global Companies, Local Innovations: Why the Engineering...

Global Companies, Local Innovations: Why the Engineering Aspects of Innovation Making Require Co-location (Economic Geography Series) - Hardcover

Motoyama, Yasuyuki

 
9781409421467: Global Companies, Local Innovations: Why the Engineering Aspects of Innovation Making Require Co-location (Economic Geography Series)
Hardcover
ISBN 10: 1409421465 ISBN 13: 9781409421467
Publisher: Routledge, 2012

Synopsis

Investigating the innovation activities of multinational corporations, this book uncovers and examines why the geography of innovation by multinationals is overwhelmingly local, in spite of their global operations in manufacturing and sales through case studies of produce development by three global players: Toyota, Sony, and Canon. The microdynamic approach of the book allows an in-depth investigation of the engineering and technical aspects of innovation making. The book unfolds the complex and constant process of trial and error in innovation and reveals three fundamental natures of innovation making: complexity, interdisciplinarity, and prototyping and testing. In order to manage these three natures of innovation, firms have to plan, ironically, for unplanned situations and to collocate knowledge, people, and resources.

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About the Author

Yasuyuki Motoyama is a senior Scholar in Research and Policy and with Kauffman Labs for Enterprise Creation at the Ewing Marion Kauffman Foundation.

"About this title" may belong to another edition of this title.

Publisher
Routledge
Publication date
2012
Language
English
ISBN 10 
1409421465
ISBN 13 
9781409421467
Binding
Hardcover
Edition number
1
Number of pages
180