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Adding Value (RLE Marketing): Brands and Marketing in Food and Drink (Routledge Library Editions: Marketing) - Hardcover
Synopsis
An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies.
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Adding Value (RLE Marketing): Brands and Marketing in Food and Drink (Routledge Library Editions: Marketing)
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Adding Value (RLE Marketing): Brands and Marketing in Food and Drink (Routledge Library Editions: Marketing)
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Adding Value (Rle Marketing): Brands and Marketing in Food and Drink
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Adding Value: Brands and Marketing in Food and Drink
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ADDING VALUE (RLE MARKETING)
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Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Multivolume collection by leading authors in the fieldAn international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink. Seller Inventory # 595429728
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Adding Value (RLE Marketing)
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Adding Value (RLE Marketing): Brands and Marketing in Food and Drink (Routledge Library Editions: Marketing)
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Adding Value (RLE Marketing)
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Adding Value (RLE Marketing)
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