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Renovating Your Writing: Shaping Ideas and Arguments into Clear, Concise, and Compelling Messages - Softcover

Kallan, Richard

 
9781138726772: Renovating Your Writing: Shaping Ideas and Arguments into Clear, Concise, and Compelling Messages

Synopsis

Renovating Your Writing outlines the principles of effective composition by focusing on the essential skill set and mindset every successful writer must possess. Now in its second edition, this novel text provides readers with unique strategies for crafting and revising their writing, whether for school, work, or play. The new edition emphasizes, in particular, the importance of the writer embracing a rhetorical perspective, distinguishing between formal and social media compositional styles, and appreciating the effort needed to produce clear, concise, and compelling messages.

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About the Author

Richard Kallan chairs the Communication Department at California State Polytechnic University, Pomona. He has taught writing at several colleges, including the University of Southern California (USC Marshall School of Business) and the University of California, Santa Barbara (Writing Program). Over the years, he has instructed courses spanning four disciplines: communication studies, journalism, English, and business.

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