Internationalization in Central and Eastern Europe (Routledge Revivals) - Softcover

Softcover

ISBN 10: 1138726443 ISBN 13: 9781138726444

Publisher: Routledge, 2018

Synopsis

This title was first published in 2002: This is a unique volume among the existing variety of publications on foreign direct investment (FDI) in Central and Eastern Europe (CEE) because it focuses on the internationalization process taking place there. It addresses the rapid changes of the business climate in the region that have led to intensive internationalization of companies, businesses and national economies. Existing FDI books have mostly taken the perspective of attracting inward FDI flows, missing the aspect of FDI outflows from CEE countries. While foreign investors face the specific context of a region that poses new requirements to their internationalization strategies, approaches and practices, domestic companies must strive to make their businesses international. Consequently, the book presents the features of internationalization in CEE from home and host company and country perspectives, providing a fresh perspective on this major economic problem.

About this title

About the Author

Marinov, Marin Alexandrov

Edition details

• Publisher: Routledge
• Publication date: 2018
• Language: English
• ISBN 10: 1138726443
• ISBN 13: 9781138726444
• Binding: Paperback
• Edition number: 1
• Number of pages: 256
• Editor: Marinov Marin Alexandrov