Foundations of Strategy - Softcover

Grant, Robert M.; Jordan, Judith J.; Walsh, Phil

Softcover

ISBN 10: 1118476948 ISBN 13: 9781118476949

Publisher: John Wiley & Sons, 2016

Synopsis

Foundations of Strategy, Canadian Edition is a concise text aimed at both undergraduate and MBA students. With the needs of these students in mind, the authors made sure that the text was written in an accessible style, with a clear, comprehensive approach and sound theoretical depth. An excellent set of current and in–depth Canadian and global cases will show students how to apply the strategy concepts in real–world scenarios. Today’s strategy modules are delivered in a wide variety of different formats to a wide range of audiences. Instructors frequently find themselves faced with the challenge of delivering their modules in relatively short time frames to student groups with very diverse educational and employment backgrounds. This text is designed to assist instructors in meeting this challenge by covering the core aspects of strategy as concisely as possible without losing academic depth.

About this title

From the Back Cover

Foundations of Strategy, Second Edition is a concise text aimed at both undergraduate and Masters students. Written in an accessible style with the needs of these students in mind, the latest edition has a clear, comprehensive approach, underlined by sound theoretical depth. The content has been fully revised and updated to reflect recent developments in the business environment and strategy research.

Features of the text include:

• 10 chapters covering all the topics in a typical one–semester course.
• Concise and integrated treatment of strategy implementation focusing on strategy in practice.
• Integration of the not–for–profit sector.
• Opening and closing chapter case studies covering a range of real–world, global examples.
• Featured Example and Case Insight boxes throughout chapters to give an additional dimension to the subject matter.

An extensive range of learning and teaching materials accompany this text including instructor manual, case teaching notes, test bank and PowerPoint slides, for instructors. Resources for students include self–test quizzes and glossary flashcards to check understanding. Access the full resources online at www.foundationsofstrategy.com.

About the Author

ROBERT M. GRANT is Eni Professor of Strategy Management at Bocconi University in Milan and a Visiting Fellow at Georgetown University, Washington and City London University.

JUDITH JORDAN is Teaching Associate in Management at the University of Bristol.

Edition details

• Publisher: John Wiley & Sons
• Publication date: 2016
• Language: English
• ISBN 10: 1118476948
• ISBN 13: 9781118476949
• Binding: Paperback
• Number of pages: 416