Resourcing the Start-up Business: Creating Dynamic Entrepreneurial Learning Capabilities (Routledge Masters in Entrepreneurship) - Softcover

Jones, Oswald; Macpherson, Allan; Jayawarna, Dilani

 
9781032320038: Resourcing the Start-up Business: Creating Dynamic Entrepreneurial Learning Capabilities (Routledge Masters in Entrepreneurship)
Softcover
ISBN 10: 1032320036 ISBN 13: 9781032320038
Publisher: Routledge, 2022

Synopsis

Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to:

  • lean start-ups and business models

  • idea generation and opportunity development and

  • business incubators and accelerators.

The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally.

"synopsis" may belong to another edition of this title.

About the Author

Oswald Jones is Emeritus Professor of Entrepreneurship at the University of Liverpool Management School.

Allan Macpherson is Senior Lecturer in Entrepreneurial and Organizational Learning at the University of Liverpool Management School.

Dilani Jayawarna is Professor of Entrepreneurship at the University of Liverpool Management School.

From the Back Cover

Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture.

"About this title" may belong to another edition of this title.

Publisher
Routledge
Publication date
2022
Language
English
ISBN 10 
1032320036
ISBN 13 
9781032320038
Binding
Paperback
Edition number
2
Number of pages
564

Other Popular Editions of the Same Title

9781032321196: Resourcing the Start-up Business: Creating Dynamic Entrepreneurial Learning Capabilities (Routledge Masters in Entrepreneurship)

Featured Edition

ISBN 10:  1032321199 ISBN 13:  9781032321196
Publisher: Routledge, 2022
Hardcover