Third Generation R&D: Managing the Link to Corporate Strategy - Hardcover

Philip A. Roussel; Kamal N. Saad; Tamara J. Erickson

 
9780875842523: Third Generation R&D: Managing the Link to Corporate Strategy

Synopsis

Three management and technology consultants argue that rather than either letting research and development departments have a free hand, or subjecting them to strict conditions, corporate managers should integrate the department's directions into the company's overall strategy. Annotation copyright

"synopsis" may belong to another edition of this title.

Synopsis

Three management and technology consultants argue that rather than either letting research and development departments have a free hand, or subjecting them to strict conditions, corporate managers should integrate the department's directions into the company's overall strategy. Annotation copyright

"About this title" may belong to another edition of this title.