For 20 years this book has been in the forefront as the prime source of information on succeeding in the magazine business. Leonard Mogel shares his expertise gained from more than 35 years of magazine experience in this thoroughly revised and updated, full-color edition. It is an excellent primer for starting a magazine, and also provides the facts, figures, and concepts needed to enter and become successfully employed in the magazine business.
Features include:
*fundamentals of how to prepare a dummy issue and write a business plan;
*descriptions of job opportunities in the various phases of magazine publication; and
*candid interviews with industry leaders, as well as case histories of failures and successes.
"synopsis" may belong to another edition of this title.
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Destination, rates & speedsSeller: Wonder Book, Frederick, MD, U.S.A.
Condition: Good. Good condition. 2nd edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Seller Inventory # K11B-01317
Quantity: 1 available
Seller: Bingo Used Books, Vancouver, WA, U.S.A.
Soft cover. Condition: Near Fine. 2nd Edition. trade paperback in near fine condition . 2nd edition. Seller Inventory # 113999
Quantity: 1 available