Details are given of the insights and tools necessary to create successful marketing strategies that can be adapted for all media. The new edition covers all media, including space ads, catalogues, back end marketing, telemarketing, broadcast, TV shopping and interactive outlets.
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Seller: BooksRun, Philadelphia, PA, U.S.A.
Hardcover. Condition: Very Good. First Edition. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 0844231797-8-1-29
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 3568321-6
Seller: Better World Books: West, Reno, NV, U.S.A.
Condition: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 9614343-75
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Hardcover. Condition: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0844231797I3N01
Seller: Willis Monie-Books, ABAA, Cooperstown, NY, U.S.A.
Hardcover. Condition: Very Good. Second Printing. Lightly Chipped; Remainder mark top edge. Seller Inventory # 73178
Seller: Peter Nash Booksellers, Columbia, TN, U.S.A.
Hardcover. Condition: New. Seller Inventory # 2V9-GK8-YAK
Seller: SHIMEDIA, Brooklyn, NY, U.S.A.
Condition: New. Satisfaction Guaranteed or your money back. Seller Inventory # 0844231797