Items related to The Manager's Guide to Competitive Marketing Strategies
Synopsis
A second edition of the pragmatic examination of a 21st century manager. The text updates the reader on the latest techniques of developing competitive strategies.
"synopsis" may belong to another edition of this title.
Review
"The ultimate weapon in helping a company increase market share." -- Atlanta Journal
From the Publisher
Key Features
* Over 60 real life case studies reflecting topical issues of concern in today's climate
* A new 4-step technique to segment markets with greater precision
* Techniques for installing a competitive intelligence system and applying market research techniques effectively
* Comprehensive chapter by chapter examination of market strategies, product/service strategies, pricing strategies and distribution strategies
* Step by step guidelines on how to write a Strategic Marketing Plan with detailed example
"About this title" may belong to another edition of this title.
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Manager's Guide to Competitive Marketing Strategies
Seller: Ammareal, Morangis, France
Seller rating 5 out of 5 stars
No jacket. Condition: Bon. Ancien livre de bibliothèque. Légères traces d'usure sur la couverture. Salissures sur la tranche. Sans jaquette. Couverture différente. Edition 1989. Editeur différent. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritativ ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Slight signs of wear on the cover. Stains on the edge. No dust jacket. Different cover. Edition 1989. Different publisher. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # C-893-674
Quantity: 1 available
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Manager's Guide to Competitive Marketing Strategies
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.75. Seller Inventory # G0814477488I4N00
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The Manager's Guide To Competitive Marketing Strategies
Published by
American Management Association, New York, 1989
ISBN 10: 0814477488
ISBN 13: 9780814477489
Used
Soft Cover
First Edition
Seller: Marlowes Books and Music, Ferny Grove, QLD, Australia
Seller rating 4 out of 5 stars
Soft Cover. Condition: Very Good. First Edition. 390 pages. Book is in Very good condition throughout. Seller Inventory # 142109
Quantity: 1 available
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Manager's Guide to Competitive Marketing Strategies
Seller: SecondSale, Montgomery, IL, U.S.A.
Seller rating 4 out of 5 stars
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00050929582
Quantity: 1 available
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Manager's Guide to Competitive Marketing Strategies
Seller: The Maryland Book Bank, Baltimore, MD, U.S.A.
Seller rating 5 out of 5 stars
paperback. Condition: Good. The corners are slightly bent. Used - Good. Seller Inventory # 10-V-3-0183
Quantity: 1 available
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Manager's Guide to Competitive Marketing Strategies
Seller: Between the Covers-Rare Books, Inc. ABAA, Gloucester City, NJ, U.S.A.
Seller rating 5 out of 5 stars
Softcover. Condition: Very Good. Very good in wrappers. Stamp inside front cover and on page ends. Cover lightly shelf rubbed. Seller Inventory # 169975
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Manager's Guide to Competitive Marketing Strategies
Seller: Goodwill of Silicon Valley, SAN JOSE, CA, U.S.A.
Seller rating 4 out of 5 stars
Condition: good. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear. Seller Inventory # GWSVV.0814477488.G
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