The e-commerce Question and Answer Book: A Survival Guide for Business Managers - Softcover

Rosen, Anita

Softcover

ISBN 10: 0814405258 ISBN 13: 9780814405253

Publisher: Amacom, 2000

Synopsis

This practical question and answer guide provides all the information business people need to know about e-commerce. It explains what it's all about, which technology is used, how to create and market a successful Web site, and how to incorporate e-commerce into an overall business strategy.

About this title

Product Description

The E-commerce Question And Answer Book - A Survival Guide For Business Managers

Review

"[The E-Commerce Question and Answer Book] will not only help you talk the talk, it can educate you so you really know what you're talking about." -- Venture Woman A good overview explained in non-techie English." -- Teresa McUsic, nationally syndicated columnist "The E-Commerce Question and Answer Book will not only help you get your feet wet, but will help your business make the e-splash you desire." ---Home Office Computing "It's an excellent resource for managers who want to get a leg up before they're in knee deep." -- Working Woman "[The E-Commerce Question and Answer Book] will not only help you talk the talk, it can educate you so you really know what you're talking about." -- Venture Woman "The E-Commerce Question and Answer Book will not only help you get your feet wet, but will help your business make the e-splash you desire." ---Home Office Computing A good overview explained in non-techie English." -- Teresa McUsic, nationally syndicated columnist "It's an excellent resource for managers who want to get a leg up before they're in knee deep." -- Working Woman "[The E-Commerce Question and Answer Book] will not only help you talk the talk, it can educate you so you really know what you're talking about." -- Venture Woman "The E-Commerce Question and Answer Book will not only help you get your feet wet, but will help your business make the e-splash you desire." ---Home Office Computing "[The E-Commerce Question and Answer Book] will not only help you talk the talk, it can educate you so you really know what you're talking about." - Venture Woman "It's an excellent resource for managers who want to get a leg up before they're in knee deep." - Working Woman "The E-Commerce Question and Answer Book will not only help you get your feet wet, but will help your business make the e-splash you desire." ---Home Office Computing "[The E-Commerce Question and Answer Book] will not only help you talk the talk, it can educate you so you really know what you're talking about." -- Venture Woman "It's an excellent resource for managers who want to get a leg up before they're in knee deep." -- Working Woman A good overview explained in non-techie English." -- Teresa McUsic, nationally syndicated columnist

Edition details

• Publisher: Amacom
• Publication date: 2000
• Language: English
• ISBN 10: 0814405258
• ISBN 13: 9780814405253
• Binding: Paperback
• Number of pages: 224