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Facing Public Interest: The Ethical Challenge to Business Policy and Corporate Communications: 8 (Issues in Business Ethics, 8) - Softcover

Book 33 of 54: Issues in Business Ethics
 
9780792336341: Facing Public Interest: The Ethical Challenge to Business Policy and Corporate Communications: 8 (Issues in Business Ethics, 8)
Softcover
ISBN 10: 0792336348 ISBN 13: 9780792336341
Publisher: Springer, 2008

Synopsis

Strictly speaking, there is no such thing as private business since business activities have widespread and sometimes far-reaching impacts on the community. The side-effects of entrepreneurial decision making - increasing unemployment, for instance, or pollution - increasingly expose corporations to the public gaze, with management in the limelight.
Facing Public Interest opens up new vistas on business policy and corporate communications facing public interest. The relationship between private enterprise and public interest is subjected to an ethical examination, highlighting the role of the general public as a locus of morality for business and the guiding concept of a corporate dialogue between management and the concerned public. Instructive case studies are also presented.
The volume not only proposes corporate dialogue: it puts into practice. Business leaders, representatives of citizens' groups, public affairs consultants, and academics discuss the topics thoroughly and thoughtfully in the best contributions to the seventh conference on the European Business Ethics Network, held at the University of St. Gallen in September 1994.

"synopsis" may belong to another edition of this title.

Synopsis

Strictly speaking, there is no such thing as private business since business activities have widespread and sometimes far-reaching impacts on the community. The side-effects of entrepreneurial decision making - increasing unemployment, for instance, or pollution - expose corporations to the public gaze, with management in the limelight. This work opens up new vistas on business policy and corporate communications facing public interest. The relationship between private enterprise and public interest is subjected to an ethical examination, highlighting the role of the general public as a locus of morality for business and the guiding concept of a corporate dialogue between management and the concerned public. Instructive case studies are also presented.

"About this title" may belong to another edition of this title.

Publisher
Springer
Publication date
2008
Language
English
ISBN 10 
0792336348
ISBN 13 
9780792336341
Binding
Paperback
Number of pages
275
Editor
Ulrich Peter, Sarasin Charles