Message Control: How News Is Made on the Presidential Campaign Trail (Communication, Media, and Politics) - Softcover

Skewes, Elizabeth

Softcover

ISBN 10: 0742554627 ISBN 13: 9780742554627

Publisher: Rowman & Littlefield Publishers, 2007

Synopsis

Message Control_a look at what shapes the news from the presidential campaign trail_comes out of the author's experience traveling with campaigns, interviews with other journalists who have covered campaigns from the road, and research on campaign news. Elizabeth Skewes, a journalism professor and former reporter, investigates journalists' beliefs and the role those beliefs play in the election process, as well as how the routines of campaign reporting affect news coverage. While Skewes does find that journalists make an effort to inform the voting decisions of their readers by giving them a sense of context for each campaign and each candidate's character, she also shows that journalists remain wary of staff manipulation and are constrained by pack journalism, press pools, and life 'in the bubble.' From on-the-trail perspectives to media theory explanations, Message Control begins to answer the question of why political coverage focuses on personalities and peccadilloes when studies show the public wants less of this and more discussion of political issues.

About this title

About the Author

Elizabeth A. Skewes is assistant professor at the University of Colorado at Boulder, where she teaches courses in news writing, news editing, media ethics, media studies, political communication, and research methods.

Edition details

• Publisher: Rowman & Littlefield Publishers
• Publication date: 2007
• Language: English
• ISBN 10: 0742554627
• ISBN 13: 9780742554627
• Binding: Paperback
• Number of pages: 206