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Political Campaign Communication: Principles and Practices (Communication, Media, and Politics) - Softcover
Synopsis
Viewing political campaigns as communication phenomena, Trent and Friedenberg examine the communication principles and practices central to election campaigns. Political Campaign Communication provides readers with a realistic understanding of the strategic and tactical communication choices candidates and their staffs must make as they wage a political campaign. This edition has been updated to reflect what occurred in the 2000 election cycles, the 2002 election cycle, and the early stages of the 2004 election cycle.
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About the Author
Judith S. Trent is professor of communication at the University of Cincinnati. Robert V. Friedenberg is professor of communication at Miami University of Ohio.
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Political Campaign Communication : Principles and Practices
Published by
Rowman & Littlefield Publishers, Incorporated, 2003
ISBN 10: 0742529681
ISBN 13: 9780742529687
Used
Softcover
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 3429784-6
Stock Image
Political Campaign Communication: Principles and Practices (Communication, Media, and Politics)
Published by
Rowman & Littlefield Publishers, 2003
ISBN 10: 0742529681
ISBN 13: 9780742529687
Used
Soft cover
Seller: The Good Books Store, Chicago, IL, U.S.A.
Seller rating 2 out of 5 stars
Soft cover. Condition: Very Good. 5th or later Edition. good condition. Clean text. Some Crimping to lower left side from water damage. Otherwise book pages clean. Seller Inventory # 30352034