Fight For Public Health: Principles: Principles & Practice of Media Advocacy - Softcover

Chapman, Simon

 
9780727908490: Fight For Public Health: Principles: Principles & Practice of Media Advocacy
Softcover
ISBN 10: 0727908499 ISBN 13: 9780727908490
Publisher: John Wiley & Sons, 1994

Synopsis

The work explores the field of public health advocacy from the twin perspectives of the sociology of news production and public health activism. The second section offers an A-Z of strategies for gaining media attention, with many entries illustrated by case histories. Covering theory and practice, the guide is intended for public health and community medicine workers, community health action groups, and students of mass communication, media studies or public health.

"synopsis" may belong to another edition of this title.

About the Author

Simon Chapmanis Professor in Public Health at the University of Sydney. He is the author of 11 books and major government reports, 302 papers and 112 letters and commentaries in peer reviewed journals. He is the Editor of the BMJ journal "Tobacco Control".

From the Back Cover

The work explores the field of public health advocacy from the twin perspectives of the sociology of news production and public health activism. The second section offers an A-Z of strategies for gaining media attention, with many entries illustrated by case histories. Covering theory and practice, the guide is intended for public health and community medicine workers, community health action groups, and students of mass communication, media studies or public health.

From the Inside Flap

The work explores the field of public health advocacy from the twin perspectives of the sociology of news production and public health activism. The second section offers an A-Z of strategies for gaining media attention, with many entries illustrated by case histories. Covering theory and practice, the guide is intended for public health and community medicine workers, community health action groups, and students of mass communication, media studies or public health.

"About this title" may belong to another edition of this title.

Publisher
John Wiley & Sons
Publication date
1994
Language
English
ISBN 10 
0727908499
ISBN 13 
9780727908490
Binding
Paperback
Edition number
1
Number of pages
288

Other Popular Editions of the Same Title

9780614236705: Fight for Public Health: Principles and Practice of Media Advocacy

Featured Edition

ISBN 10:  0614236703 ISBN 13:  9780614236705
Publisher: Amer College of Physicians, 1994
Softcover