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Synopsis
The large retail enterprise which does not think on an international basis faces marginalization by competitors building international operations. Here, management researchers in the areas of international retailing offer an insight into the mechanisms of the internationalization of retailing.
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About the Author
G. Akehurst, Nicholas Alexander
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The Internationalisation of Retailing
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The Internationalisation of Retailing
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Internationalization of Retailing
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Internationalization of Retailing
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The Internationalisation of Retailing
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The Internationalisation of Retailing
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The Internationalisation of Retailing
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Internationalization of Retailing
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The Internationalisation of Retailing
Published by
Taylor & Francis Ltd, 1996
ISBN 10: 071464174X
ISBN 13: 9780714641744
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Internationalization of Retailing
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