Synopsis
Stresses the importance of knowing one's audience and what one is selling, and discusses graphic design, formats, editing, proofreading, and solving special copywriting problems
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Search results for Persuading On Paper: The Complete Guide to Writing...
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Persuading on Paper : The Complete Guide to Writing Copy That Pulls in Business
Published by
Penguin Publishing Group, 1996
ISBN 10: 0452273137
ISBN 13: 9780452273139
Used
Softcover
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 4012464-75
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Persuading on Paper: The Complete Guide to Writing Copy that Pulls in Business
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0452273137I5N00