Items related to Understanding Media: The Extensions of Man
Synopsis
Investigates the profound effects of electronic communications on modern man and his culture
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Review
'McLuhan sings of the furthest reaches of electronic culture, when computer technology has replaced language with instant nonverbal communication.' - Wired
From the Back Cover
'He belongs to that small group of radical dreamers and thinkers who are trying to realize and explore the altered conditions of modern existence ... When the growth of post-Einsteinian mythologies is recorded, McLuhan's work will have its distinct place. He stands at the frontier.' - George Steiner, Times Literary Supplement
When Marshall McLuhan first coined the phrases "global village" and "the medium is the message" in 1964, no-one could have predicted today's information-dependent planet. No-one, that is, except for a handful of science fiction writers and Marshall McLuhan. Understanding Media was written twenty years before the PC revolution and thirty years before the rise of the Internet. Yet McLuhan's insights into our engagement with a variety of media led to a complete rethinking of our entire society. He believed that the message of electronic media foretold the end of humanity as it was known. In 1964, this looked like the paranoid babblings of a madman. In our 21st century digital world, the madman looks quite sane. Understanding Media: the most important book ever written on communication. Ignore its message at your peril.
Marshall McLuhan (1911-1980). Communications theorist and 'high guru' of media culture.
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Understanding Media
Seller: The Book Garden, Bountiful, UT, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good - Cash. General reader wear to the corners, edges, and cover. The covers/corners have some creasing. The pages show some general reader wear as well. The book is in good condition with some normal reader wear. Stock photos may not look exactly like the book. Seller Inventory # 1121732
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Understanding Media: The Extensions of Man
Published by
Penguin Random House Australia, 1992
ISBN 10: 0451627652
ISBN 13: 9780451627650
Used
Softcover
Seller: World of Books Inc, Montgomery, IL, U.S.A.
Seller rating 4 out of 5 stars
Condition: Good. Terms and phrases such as the global village and the medium is the message are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as the global village and the medium is the message are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.There has been a notable resurgence of interest in McLuhan's work in the last few years, fueled by the recent and continuing conjunctions between the cable companies and the regional phone companies, the appearance of magazines such as WiRed, and the development of new media models and information ecologies, many of which were spawned from MIT's Media Lab. In effect, media now begs to be redefined. In a new introduction to this edition of Understanding Media, Harper's editor Lewis Lapham reevaluates McLuhan's work in the light of the technological as well as the political and social changes that have occurred in the last part of this century. Seller Inventory # CIN0451627652G
Stock Image
Understanding Media: The Extensions of Man
Published by
Penguin Random House Australia, 1992
ISBN 10: 0451627652
ISBN 13: 9780451627650
Used
Softcover
Seller: World of Books Inc, Montgomery, IL, U.S.A.
Seller rating 4 out of 5 stars
Condition: Very Good. Terms and phrases such as the global village and the medium is the message are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as the global village and the medium is the message are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.There has been a notable resurgence of interest in McLuhan's work in the last few years, fueled by the recent and continuing conjunctions between the cable companies and the regional phone companies, the appearance of magazines such as WiRed, and the development of new media models and information ecologies, many of which were spawned from MIT's Media Lab. In effect, media now begs to be redefined. In a new introduction to this edition of Understanding Media, Harper's editor Lewis Lapham reevaluates McLuhan's work in the light of the technological as well as the political and social changes that have occurred in the last part of this century. Seller Inventory # CIN0451627652VG
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Understanding Media
Seller: Greenworld Books, Arlington, TX, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. Fast Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy. Seller Inventory # GWV.0451627652.G
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Understanding Media
Seller: Basement Seller 101, Cincinnati, OH, U.S.A.
Seller rating 5 out of 5 stars
Mass Market Paperback. Condition: Very Good. 1964 printing. Seller Inventory # 251108132
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Understanding Media
Seller: Zoom Books Company, Lynden, WA, U.S.A.
Seller rating 5 out of 5 stars
Condition: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Seller Inventory # ZBV.0451627652.VG
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Understanding Media
Seller: Solr Books, Lincolnwood, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. This book is in Good condition. There may be some notes and highligting but otherwise the book is in overall good condition. Seller Inventory # BCV.0451627652.G