Music Business: The Key Concepts (Routledge Key Guides)

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9780415995351: Music Business: The Key Concepts (Routledge Key Guides)
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Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including:

  • general business
  • marketing
  • e-commerce
  • intellectual property law
  • economics
  • entrepreneurship

In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.

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Review:

"it is a handy reference book for anyone involved or interested in the business aspect of the music industry..." -CHOICE

About the Author:

Richard Strasser is Assistant Professor in the Department of Music at Northeastern University. He has written several articles on the music business and is co-author with John Shirley of The Savvy Studio Owner (2005).

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Book Description Taylor & Francis Ltd, United Kingdom, 2009. Paperback. Condition: New. Language: English. Brand new Book. Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including:general business marketing e-commerceintellectual property laweconomics entrepreneurship In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry. Seller Inventory # AAV9780415995351

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Book Description Taylor Francis Ltd, United Kingdom, 2009. Paperback. Condition: New. Language: English . Brand New Book ***** Print on Demand *****. Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including: * general business * marketing * e-commerce * intellectual property law * economics * entrepreneurship In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry. Seller Inventory # AAV9780415995351

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