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Connected Viewing: Selling, Streaming, & Sharing Media in the Digital Age - Hardcover

 
9780415813570: Connected Viewing: Selling, Streaming, & Sharing Media in the Digital Age

Synopsis

As patterns of media use become more integrated with mobile technologies and multiple screens, a new mode of viewer engagement has emerged in the form of connected viewing, which allows for an array of new relationships between audiences and media texts in the digital space. This exciting new collection brings together twelve original essays that critically engage with the socially-networked, multi-platform, and cloud-based world of today, examining the connected viewing phenomenon across television, film, video games, and social media.

The result is a wide-ranging analysis of shifting business models, policy matters, technological infrastructure, new forms of user engagement, and other key trends affecting screen media in the digital era. Connected Viewing contextualizes the dramatic transformations taking place across both media industries and national contexts, and offers students and scholars alike a diverse set of methods and perspectives for studying this critical moment in media culture.

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About the Author

Jennifer Holt is Associate Professor of Film and Media Studies at the University of California, Santa Barbara.

Kevin Sanson is Research Director of the Carsey-Wolf Center’s Media Industries Project at the University of California, Santa Barbara.

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  • PublisherRoutledge
  • Publication date2013
  • ISBN 10 0415813573
  • ISBN 13 9780415813570
  • BindingHardcover
  • LanguageEnglish
  • Edition number1
  • Number of pages276
  • EditorHolt Jennifer, Sanson Kevin

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Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Introduction: Mapping Connections - Jennifer Holt and Kevin Sanson I: Industry Structure and Strategies 1. Regulating Connected Viewing: Media Pipelines and Cloud Policy - Jennifer Holt 2. Second-Screen Theory: From the Democrat. Seller Inventory # 594668995

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