In this companion volume to Reading the Popular, Fiske presents a radical theory of what it means for culture to be popular.
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...well-written and accessible. Making the difficult seem easy is Fiske's great talent. No introductory reading list in the field would be complete without a Fiske.'
What is popular culture? How does it differ from mass culture? What do popular 'texts' reveal about class, race, and gender dynamics in a society? This book takes a new approach to the study of such cultural artifacts as: jeans tabloid newspapers TV game shows. Fiske differentiates between mass culture - the cultural 'products' put out by an industrialized, capitalist society, and popular culture - the ways in which people use, abuse, and subvert these products to create their own meanings and message. Companion volume to Reading the Popular, this book presents a radically different theory of what it means for culture to be popular: that is, literally, of the people.
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Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Paperback. Condition: Good. In this companion volume to Reading the Popular, Fiske presents a radical theory of what it means for culture to be popular. Seller Inventory # 00099780709
Seller: BooksRun, Philadelphia, PA, U.S.A.
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Seller: AwesomeBooks, Wallingford, United Kingdom
Paperback. Condition: Very Good. Understanding Popular Culture This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780415078764
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Paperback. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0415078768I2N00
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0415078768I4N00
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0415078768I4N00
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0415078768I3N00
Seller: Bibliomadness, Worthington, MA, U.S.A.
Soft cover. Condition: Very Good. 1st Edition. Very good condition. Minor edgewear. Light soiling to outside page edge. All intact. No writing or marking. Not Ex-Library. Seller Inventory # 13435