Synopsis
The second edition of this widely used introductory textbook updates the work to take accounts of developments in the last few years. John Fiske's study equips the reader with a range of methods of analysing examples of communication in our society, together with a critical awareness of the theories underpinning them. The reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes.
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Review
`...shows a welcome ability to provide lucid and balanced summaries of a complex and diverse field.' -- British Book News
About the Author
John Fiske is Professor Emeritus in the Department of Communication Arts at the University of Wisconsin-Madison, USA.
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Introduction to Communication Studies (Studies in Culture and Communication) (Volume 1)
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Introduction to Communication Studies (Studies in Culture and Communication) (Volume 1)
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Introduction to Communication Studies
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Introduction to Communication Studies
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Introduction to Communication Studies (Studies in Culture and Communication) (Volume 1)
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