African Language Media: Development, Economics and Management (Routledge African Studies) - Hardcover

Hardcover

ISBN 10: 0367408406 ISBN 13: 9780367408404

Publisher: Routledge, 2020

Synopsis

This edited volume considers why the African language press is unstable and what can be done to develop quality African language journalism into a sustainable business.

Providing an overview of the African language journalism landscape, this book examines the challenges of operating sustainable African language media businesses. The chapters explore the political economy and management of African language media and consider case studies of the successes and failures of African language newspapers, as well as the challenges of developing quality journalism.

Covering print and digital newspapers and broadcast journalism, this book will be of interest to scholars of media and journalism in Africa.

About this title

About the Author

Abiodun Salawu is Professor of Journalism, Communication and Media Studies and Director of the research entity Indigenous Language Media in Africa at the North-West University, South Africa.

Edition details

• Publisher: Routledge
• Publication date: 2020
• Language: English
• ISBN 10: 0367408406
• ISBN 13: 9780367408404
• Binding: Hardcover
• Edition number: 1
• Number of pages: 308
• Editor: Salawu Abiodun