Items related to Essentials of Pricing Analytics: Tools and Implementation...

Essentials of Pricing Analytics: Tools and Implementation with Excel (Mastering Business Analytics) - Softcover

 
9780367363239: Essentials of Pricing Analytics: Tools and Implementation with Excel (Mastering Business Analytics)

Synopsis

This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm and a toolbox for implementing and solving a wide range of pricing problems.

Beyond the theoretical perspectives offered by most textbooks in the field, Essentials of Pricing Analytics supplements the concepts and models covered by demonstrating practical implementations using the highly accessible Excel software, analytical tools, real-life examples and global case studies. The book covers topics on fundamental pricing theory, break-even analysis, price sensitivity, empirical estimations of price–response functions, price optimisation, markdown optimisation, hedonic pricing, revenue management, the use of big data, simulation, and conjoint analysis in pricing decisions, and ethical and legal considerations.

This is a uniquely accessible and practical text for advanced undergraduate, MBA and postgraduate students of pricing strategy, entrepreneurship and small business management, marketing strategy, sales and operations. It is also important reading for practitioners looking for accessible methods to implement pricing strategy and maximise profits.

Online resources for instructors include Excel templates and PowerPoint slides for each chapter.

"synopsis" may belong to another edition of this title.

About the Author

Erik Haugom is Professor in Business Administration at Inland Norway University of Applied Sciences, Norway.

"About this title" may belong to another edition of this title.

Buy Used

Condition: Good
Connecting readers with great books...
View this item

£ 85.16 shipping from U.S.A. to United Kingdom

Destination, rates & speeds

Other Popular Editions of the Same Title

9780367363222: Essentials of Pricing Analytics: Tools and Implementation with Excel (Mastering Business Analytics)

Featured Edition

ISBN 10:  0367363224 ISBN 13:  9780367363222
Publisher: Routledge, 2020
Hardcover

Search results for Essentials of Pricing Analytics: Tools and Implementation...

Stock Image

HAUGOM, ERIK
Published by Routledge, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Softcover

Seller: Speedyhen, London, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: NEW. Seller Inventory # NW9780367363239

Contact seller

Buy New

£ 41.89
Convert currency
Shipping: FREE
Within United Kingdom
Destination, rates & speeds

Quantity: 3 available

Add to basket

Stock Image

Erik Haugom
Published by Taylor & Francis Ltd, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Paperback / softback

Seller: THE SAINT BOOKSTORE, Southport, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days. 460. Seller Inventory # B9780367363239

Contact seller

Buy New

£ 46.40
Convert currency
Shipping: FREE
Within United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

Stock Image

Erik Haugom
Published by Routledge 2020-11-30, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Paperback

Seller: Chiron Media, Wallingford, United Kingdom

Seller rating 4 out of 5 stars 4-star rating, Learn more about seller ratings

Paperback. Condition: New. Seller Inventory # 6666-GRD-9780367363239

Contact seller

Buy New

£ 44.32
Convert currency
Shipping: £ 2.49
Within United Kingdom
Destination, rates & speeds

Quantity: 3 available

Add to basket

Stock Image

Haugom, Erik
Published by Routledge, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Softcover

Seller: Ria Christie Collections, Uxbridge, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: New. In. Seller Inventory # ria9780367363239_new

Contact seller

Buy New

£ 48.74
Convert currency
Shipping: FREE
Within United Kingdom
Destination, rates & speeds

Quantity: 3 available

Add to basket

Stock Image

Haugom, Erik
Published by Taylor & Francis, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Paperback

Seller: Revaluation Books, Exeter, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Paperback. Condition: Brand New. 280 pages. 9.25x6.50x0.50 inches. In Stock. Seller Inventory # __0367363232

Contact seller

Buy New

£ 46.65
Convert currency
Shipping: £ 6.99
Within United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

Stock Image

Haugom
Published by Taylor & Francis Group, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Softcover

Seller: Majestic Books, Hounslow, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: New. pp. 290. Seller Inventory # 379301316

Contact seller

Buy New

£ 50.53
Convert currency
Shipping: £ 3.35
Within United Kingdom
Destination, rates & speeds

Quantity: 3 available

Add to basket

Seller Image

Erik Haugom
Published by Taylor & Francis Ltd Nov 2020, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Taschenbuch
Print on Demand

Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firmand a toolbox for implementing and solving a wide range of pricing problems.Beyond the theoretical perspectives offered by most textbooks in the field, Essentials of Pricing Analytics supplements the concepts and models covered by demonstrating practical implementations using the highly accessible Excel software, analytical tools, real-life examples and global case studies. The book covers topics on fundamental pricing theory, break-even analysis, price sensitivity, empirical estimations of price-response functions, price optimisation, markdown optimisation, hedonic pricing, revenue management, the use of big data, simulation, and conjoint analysis in pricing decisions, and ethical and legal considerations.This is a uniquely accessible and practical text for advanced undergraduate, MBA and postgraduate students of pricing strategy, entrepreneurship and small business management, marketing strategy, sales and operations. It is also important reading for practitioners looking for accessible methods to implement pricing strategy and maximise profits.Online resources for instructors include Excel templates and PowerPoint slides for each chapter. 280 pp. Englisch. Seller Inventory # 9780367363239

Contact seller

Buy New

£ 47.56
Convert currency
Shipping: £ 9.51
From Germany to United Kingdom
Destination, rates & speeds

Quantity: 2 available

Add to basket

Stock Image

Erik Haugom
Published by Taylor & Francis Ltd, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Softcover First Edition

Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: New. 2020. 1st Edition. Paperback. . . . . . Seller Inventory # V9780367363239

Contact seller

Buy New

£ 56.40
Convert currency
Shipping: £ 2.59
From Ireland to United Kingdom
Destination, rates & speeds

Quantity: 3 available

Add to basket

Stock Image

Haugom
Published by Taylor & Francis Group, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Softcover

Seller: Books Puddle, New York, NY, U.S.A.

Seller rating 4 out of 5 stars 4-star rating, Learn more about seller ratings

Condition: New. pp. 290. Seller Inventory # 26384569883

Contact seller

Buy New

£ 58.67
Convert currency
Shipping: £ 6.66
From U.S.A. to United Kingdom
Destination, rates & speeds

Quantity: 3 available

Add to basket

Seller Image

Erik Haugom
Published by Taylor & Francis Ltd, 2020
ISBN 10: 0367363232 ISBN 13: 9780367363239
New Taschenbuch
Print on Demand

Seller: AHA-BUCH GmbH, Einbeck, Germany

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firmand a toolbox for implementing and solving a wide range of pricing problems.Beyond the theoretical perspectives offered by most textbooks in the field, Essentials of Pricing Analytics supplements the concepts and models covered by demonstrating practical implementations using the highly accessible Excel software, analytical tools, real-life examples and global case studies. The book covers topics on fundamental pricing theory, break-even analysis, price sensitivity, empirical estimations of price-response functions, price optimisation, markdown optimisation, hedonic pricing, revenue management, the use of big data, simulation, and conjoint analysis in pricing decisions, and ethical and legal considerations.This is a uniquely accessible and practical text for advanced undergraduate, MBA and postgraduate students of pricing strategy, entrepreneurship and small business management, marketing strategy, sales and operations. It is also important reading for practitioners looking for accessible methods to implement pricing strategy and maximise profits.Online resources for instructors include Excel templates and PowerPoint slides for each chapter. Seller Inventory # 9780367363239

Contact seller

Buy New

£ 55.54
Convert currency
Shipping: £ 12.10
From Germany to United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

There are 4 more copies of this book

View all search results for this book