An overview of industry and commerce in society. It is designed for 16 to 19-year-old students and is available for a wide range of courses including A Level business studies and advanced business GNVQ. It contains photographs, illustrations and activities, covering every key business function - marketing, design, information technology, finance, personnel, production, management and small business, with a final chapter on business integration for international success. The case studies are drawn from a range of businesses, including Railtrack, Virgin, Unilever, The Body Shop and Guinness Plc.
"synopsis" may belong to another edition of this title.
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. pp. 144. Seller Inventory # 44810751
Quantity: 1 available
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. pp. 144. Seller Inventory # 1848004650
Quantity: 1 available
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. pp. 144 4th Edition. Seller Inventory # 2648004640
Quantity: 1 available