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Understanding Industry, 4th edn (H&S) - Softcover

 
9780340725436: Understanding Industry, 4th edn (H&S)

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An overview of industry and commerce in society. It is designed for 16 to 19-year-old students and is available for a wide range of courses including A Level business studies and advanced business GNVQ. It contains photographs, illustrations and activities, covering every key business function - marketing, design, information technology, finance, personnel, production, management and small business, with a final chapter on business integration for international success. The case studies are drawn from a range of businesses, including Railtrack, Virgin, Unilever, The Body Shop and Guinness Plc.

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Mottershea Andy Barratt Michael Baddeley J.M.
Published by Hodder Headline Group
ISBN 10: 0340725435 ISBN 13: 9780340725436
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Mottershea Andy Barratt Michael Baddeley J.M.
Published by Hodder Headline Group
ISBN 10: 0340725435 ISBN 13: 9780340725436
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Andy Mottershea Michael Barratt J.M. Baddeley
Published by Hodder Headline Group
ISBN 10: 0340725435 ISBN 13: 9780340725436
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