This new strategic management book focuses on building, extending, organizing and sustaining competitive advantage. Within the context of its advantage-driven focus, five key themes are addressed and reinforced throughout the book: distinctive competence, quality, globalization, change, and ethics. This book has mini-cases within each chapter and is filled with current real-world applications.
"synopsis" may belong to another edition of this title.
First and foremost, the clear focus on building and sustaining competitive advantage. This focus fits perfectly with our use of a business level simulation in the strategy classes. No other product on the market comes close.
"About this title" may belong to another edition of this title.
Seller: Slack's Book Barn, Zanesville, OH, U.S.A.
Soft cover. Condition: Near Fine. No Jacket. Seller Inventory # 000602
Seller: NEPO UG, Rüsselsheim am Main, Germany
Taschenbuch. Condition: Gut. Versand am folgenden Arbeitstag mit Rechnung daily shipping worldwide with invoice ex library Sprache: Deutsch Gewicht in Gramm: 550. Seller Inventory # 147531