Items related to Motion Picture Marketing and Distribution

Motion Picture Marketing and Distribution - Hardcover

Author, Unknown

 
9780240800776: Motion Picture Marketing and Distribution

Synopsis

The only book of its kind that deals with the real world of selling movies. Provides the tools necessary to successfully market and distribute a movie. Topics include when to begin promoting the film, what to include in a press kit, examples of paperwork, budgets, ads and contracts, how to create and develop advertising concepts and how to work with the director and producer to create effective advertising and publicity material. It also examines how international markets must be accounted for during a promotional campaign.

"synopsis" may belong to another edition of this title.

Synopsis

Explores the advertising, promotion and distribution of movies, from the initial idea to pre-production, production, pre-release, release, and video cassette. Based on practical experience, this book is intended to provide the tools necessary to market and distribute a movie.

"About this title" may belong to another edition of this title.