Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods (Routledge Advances in Management and Business Studies) - Hardcover

Book 43 of 107: Routledge Advances in Management and Business Studies

Susanne Royer

 
9780203339183: Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods (Routledge Advances in Management and Business Studies)
Hardcover
ISBN 10: 0203339185 ISBN 13: 9780203339183
Publisher: Taylor & Francis Group, 2004

This specific ISBN edition is currently not available.

Synopsis

This book focuses on Business to Customer business on the internet in order to consider how firms with similar specific characteristics are able to realise competitive advantages. The book presents a new perspective on strategic management theory.

"synopsis" may belong to another edition of this title.

Publisher
Taylor & Francis Group
Publication date
2004
Language
English
ISBN 10 
0203339185
ISBN 13 
9780203339183
Binding
Hardcover
Number of pages
272

Other Popular Editions of the Same Title

9780415349949: Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods: 29 (Routledge Advances in Management and Business Studies)

Featured Edition

ISBN 10:  041534994X ISBN 13:  9780415349949
Publisher: Routledge, 2005
Hardcover