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Synopsis
Bring guest lectures into the classroom with Public Relations in Practice, a collection of practitioner stories that takes students behind the scenes of the industry. It offers a series of case studies by PR professionals from diverse areas of the field that give students a snapshot of daily life in that area of PR. This approach moves beyond the reach of a traditional textbook by presenting the personal and practical characteristics needed to succeed in the field. These practitioners discuss their paths, their experiences, what they wished they had known, and practical tips for breaking into the industry.
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About the Author
Kate S. Kurtin is Assistant Professor of Communication Studies at California State University, Los Angeles.
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Public Relations in Practice
Published by
Oxford University Press, 2019
ISBN 10: 0190912073
ISBN 13: 9780190912079
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Public Relations in Practice
Published by
Oxford University Press, Incorporated, 2019
ISBN 10: 0190912073
ISBN 13: 9780190912079
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Public Relations in Practice
Published by
Oxford University Press, 2019
ISBN 10: 0190912073
ISBN 13: 9780190912079
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paperback
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paperback. Condition: Good. 1st Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing and/or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Seller Inventory # 002324845U
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Public Relations in Practice
Published by
Oxford University Press, 2019
ISBN 10: 0190912073
ISBN 13: 9780190912079
Used
paperback
First Edition
Seller: Textbooks_Source, Columbia, MO, U.S.A.
Seller rating 5 out of 5 stars
paperback. Condition: Good. 1st Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Seller Inventory # 002324845U
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Public Relations in Practice
Published by
Oxford University Press, 2019
ISBN 10: 0190912073
ISBN 13: 9780190912079
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Softcover
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Public Relations in Practice Format: Paperback
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Public Relations in Practice
Published by
Oxford University Press, 2019
ISBN 10: 0190912073
ISBN 13: 9780190912079
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Softcover
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
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Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers. Seller Inventory # 35827237-5
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Public Relations in Practice (Paperback)
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Oxford University Press Inc, New York, 2019
ISBN 10: 0190912073
ISBN 13: 9780190912079
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Paperback. Condition: new. Paperback. Bring guest lectures into the classroom with Public Relations in Practice, a collection of practitioner stories that take students behind the scenes of the industry. It offers a series of case studies by PR professionals from diverse areas of the field that give students a snapshot of daily life in that area of PR.This approach moves beyond the reach of a traditional textbook by presenting the personal and practical characteristics needed to succeed in the field. These practitioners discuss their paths, their experiences, what they wished they had known, and practical tips for breaking into the industry.KEY FEATURESContemporary views and cases give students an insight into real-life, authentic public relations scenariosEach case features a distinct voice from public relations professionals, exploring different perspectives on multiple experiences and asking students to engage in their fieldThoughtful, practical cases across the country provide a variety of professional experiences. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780190912079
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Public Relations in Practice
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Public Relations in Practice
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Condition: New. Seller Inventory # V9780190912079