Changes in the business environment have exposed the inadequacies of managers and directors who act "top-manager-as-action-hero", focusing on short-term, bottom line goals. Organizations are beginning to realize that "managing" is not the same as "directing" and that shaping an organization and preparing for the future is a very different function from dealing with day-to-day business. This text focuses on the power of strategic thinking to balance direction. Strategic thinking is not strategic planning: it is a reflective process which analyzes the wider perspective to help direct the organization. The book covers the whole process with contributions from major international practitioners and thinkers who are leading the way in strategic thinking.
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Bob Garratt has drawn his team of contributors from among the liveliest minds at work today in the field of strategic thought. The result is a stimulating volume of essays, rich with insight and wisdom, that managers will find of great practical value (Philip Sadler)
Bob Garratt is a management consultant, Chairman of Media Projects International, and Visiting Fellow at the Management School of Imperial College, London. He is Chairman of the Association for Management Education and Development. He is the author of the bestselling Fish Rots from the Head. Click here for more information.
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