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Formulation, Implementation and Control of Competitive Strategy - Softcover

 
9780072333237: Formulation, Implementation and Control of Competitive Strategy

Synopsis

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter text-only book. "Formulation, Implementation, and Control of Competitive Strategy" is the softcover, text-only version of Pearce and Robinson's "Strategic Management". Pearce and Robinson present a pedagogical model for instructors who desire quantitative analysis. The financial data available here should appeal to instructors and the strong coverage of "Business Week" material provides a currency to the text.

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From the Publisher

Formulation, Implementation, and Control of Competitive Strategy, 7/e, is available as a Business Week Edition (0072357487), allowing students and professors to get a 16-week subscription to Business Week for an additional $8.25. This option strengthens the tie to the strong foundation of Business Week material found in the text.
Business Week discussion cases end each chapter. These short cases are adapted from Business Week articles that relate to the chapter content. These mini-cases help to apply the material from the chapter into a real-world business situation and pose questions concerning the business strategy.
Business Week Strategy in Action boxes: Approximately half of the Strategy in Action and Global Strategy in Action boxes now come from current Business Week articles.
Global Strategy in Action boxes: These boxes help students appreciate how strategic managers worldwide meet global competition, as they learn about various businesses around the world.
Strategy in Action boxes: these provide boxed examples that illustrate contemporary business examples related to chapter topics, in order to enhance student interest and learning.
Hot topics in the 7th edition include: Corporate Social Responsibility; Agency Theory; Resource-based view of the firm; Value Chain Analysis; Executive Compensation; Balanced Scoreboard; Bankruptcy, Strategic Analysis and Choice; Value of simplicity in implementation; Crossfunctional product-team structures; and Strategic Change.

About the Author

John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.

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  • PublisherOsborne/McGraw-Hill
  • Publication date2000
  • ISBN 10 0072333235
  • ISBN 13 9780072333237
  • BindingPaperback
  • LanguageEnglish
  • Number of pages400

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Pearce, John A.; Robinson, Richard B.
Published by Irwin Professional Pub, 1999
ISBN 10: 0072333235 ISBN 13: 9780072333237
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