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Synopsis
This text looks at contemporary research in strategic management with an emphasis on conceptual tools and skills created by scholars and practitioners in the field.
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From the Publisher
Formulation, Implementation, and Control of Competitive Strategy, 7/e, is available as a Business Week Edition (0072357487), allowing students and professors to get a 16-week subscription to Business Week for an additional $8.25. This option strengthens the tie to the strong foundation of Business Week material found in the text.
Business Week discussion cases end each chapter. These short cases are adapted from Business Week articles that relate to the chapter content. These mini-cases help to apply the material from the chapter into a real-world business situation and pose questions concerning the business strategy.
Business Week Strategy in Action boxes: Approximately half of the Strategy in Action and Global Strategy in Action boxes now come from current Business Week articles.
Global Strategy in Action boxes: These boxes help students appreciate how strategic managers worldwide meet global competition, as they learn about various businesses around the world.
Strategy in Action boxes: these provide boxed examples that illustrate contemporary business examples related to chapter topics, in order to enhance student interest and learning.
Hot topics in the 7th edition include: Corporate Social Responsibility; Agency Theory; Resource-based view of the firm; Value Chain Analysis; Executive Compensation; Balanced Scoreboard; Bankruptcy, Strategic Analysis and Choice; Value of simplicity in implementation; Crossfunctional product-team structures; and Strategic Change.
About the Author
John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.
"About this title" may belong to another edition of this title.
- PublisherMcgraw-Hill (Tx)
- Publication date2004
- ISBN 10 0072946881
- ISBN 13 9780072946888
- BindingHardcover
- LanguageEnglish
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