Items related to Exploring Research
Synopsis
"A new, more explicit organization of the section on research design, now divided into experimental, non-experimental, and quasi - experimental designs" Very Interesting!!!
"synopsis" may belong to another edition of this title.
From the Back Cover
Research Methods in Business Studies
A Practical Guide
Third edition
Pervez Ghauri and Kjell Gronhaug
This clearly written introduction is ideal for business students taking a course in research methods, or undertaking their first dissertation or report on a work placement project. Written in a concise and accessible style, it demonstrates the importance of a scientific approach to business research and problem-solving projects. It shows students how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data.
Key Features:
- Provides guidelines to formulate a research problem, preparing students to fully understand the questions and objectives before undertaking research.
- Explains the importance of methods and models to equip students with a systematic approach in thinking, executing and writing.
- Evaluates different qualitative and quantitative methods and their consequences on data collection and analysis so that students can choose the most appropriate research method for a given situation.
- Offers clear guidelines about structuring clear, concise and relevant reports.
- Contains detailed discussion of research theories and their practical application in business.
This edition has extended coverage of international and cross-cultural research, more examples from real dissertations and research projects from diverse areas of business such as HRM and accounting, and a new chapter on qualitative research and the software used to analyse data.
A concise, clear and comprehensive introduction to research methods, which equips students with a systematic approach to business research.
Dr. Pervez Ghauri is Professor of International Business at Manchester Business School, The University of Manchester, UK.
Dr Kjell Gronhaug is Professor of Business Studies at the Norwegian School of Economics and Business Administration, Bergen, Norway.Synopsis
An introduction to research methods in the social sciences. Topic coverage includes scientific theory, measurement basics, sampling and generalizability, data collection and analysis, experimental and non-experimental research reports and proposals.
"About this title" may belong to another edition of this title.
Search results for Exploring Research
Seller Image
Exploring Research
Published by
Macmillan College Publishing Company, 1994
ISBN 10: 0024052949
ISBN 13: 9780024052940
Used
Softcover
Seller: Zoom Books East, Glendale Heights, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Seller Inventory # ZEV.0024052949.VG
Stock Image
Exploring Research
Published by
Macmillan College Publishing Company, 1994
ISBN 10: 0024052949
ISBN 13: 9780024052940
Used
Softcover
Seller: Wonder Book, Frederick, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Good condition. 2nd edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. Seller Inventory # S21A-02841
Stock Image
Exploring Research
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 10420724-75