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Synopsis
This text integrates the most recent academic theory with current business practices in strategic management. Illustrating concepts with examples from some of today's global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. Forty one diverse cases highlight decision-making situations - cases are organized by goods, services, international, small business, not-for-profit, and social responsibility and ethics which include discussions on key current topics, such as corporate governance, corporate restructuring, reconfiguring/re-engineering, and horizontal structure. The text is also available in split editions - "Strategic Management: Concepts" and "Strategic Management: Cases." This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.
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Synopsis
This text offers cases, examples and experimental exercises to provide business administration students with a comprehensive, skills-oriented introduction to strategy formulation, implementation and evaluation. Coverage includes Porter's 5 forces model, computer information systems, product quality, organizational culture, behavioural and cultural aspects of strategy analysis and choice, the proposed US-Mexico free trade agreement, the United European Economic Community and the Commonwealth of Independent States.
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Strategic Management
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Strategic Management
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Strategic management
Published by
Maxwell Macmillan International (edition 4th), 1993
ISBN 10: 0023278412
ISBN 13: 9780023278419
Used
Paperback
Seller: BooksRun, Philadelphia, PA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Fair. 4th. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. Seller Inventory # 0023278412-7-1
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Strategic management
Published by
Maxwell Macmillan International, 1993
ISBN 10: 0023278412
ISBN 13: 9780023278419
Used
Softcover
Seller: -OnTimeBooks-, Phoenix, AZ, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. Seller Inventory # OTV.0023278412.G