A study on Gap Analysis of Health care services
Language: English
Published by LAP LAMBERT Academic Publishing Aug 2013, 2013
- Softcover
- New
Seller: Rheinberg-Buch Andreas Meier eK, Bergisch Gladbach, GermanyRheinberg-Buch Andreas Meier eK
AbeBooks seller since November 17, 2008
Condition: New
£ 31.75
Quantity: 1 available
Add to basketItem description from seller
This item is printed on demand - it takes 3-4 days longer - Neuware -Marketing is vital to the survival of any organization including health care delivery organizations. Assessment of quality of services provided by the hospitals in these days has been a serious concern for hospitals and health care organizations owing to the excessive demands imposed on them by users, consumers, government and society at large. In addition to the quality of services, measurement of patient satisfaction also has been encouraged by growing consumer orientation in health care, especially since it yields information about consumer views in a form which can be used for comparison and monitoring. The major focus of this study is to identify the gaps of the service providers if any. To Identify the gaps the 7 P's of Marketing were used as a base. A prominent hospital in Mangalore is considered for the study.A comprehensive service quality measurement scale SERVQUAL is given prime attention in the present study. 56 pp. Englisch.…
Seller Inventory # 9783659434587
- Title
- A study on Gap Analysis of Health care services
- Author
- Everil Fernandes
- Publisher
- LAP LAMBERT Academic Publishing Aug 2013
- Publication year
- 2013
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 3659434582
- ISBN 13
- 9783659434587
- Item weight
- 102 grams
- Dimensions
- 220x150x4 mm
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
Rheinberg-Buch Andreas Meier eK
Bergisch Gladbach, Germany
AbeBooks seller since November 17, 2008
Shipping rates from Germany to U.S.A.
| Item | 5 to 15 business days | 2 to 4 business days |
|---|---|---|
| First item | £ 19.75 | £ 30.90 |
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Rheinberg-Buch Andreas Meier eK
Germany
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