Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
Daniel C. Etsy; Andrew S. Winston
Language: English
Published by Wiley, Hoboken, NJ, 2009
- Signed
- Softcover
- Used
Seller: Paradise Found Books, Chico, CA, U.S.A.Paradise Found Books
AbeBooks seller since January 25, 2019
Condition: Used - Very good
£ 7.71
Quantity: 1 available
Add to basketItem description from seller
SIGNED by Esty on title page. Light edge wear, front cover has small crease bottom corner, interior is clean.
Seller Inventory # 008121
- Title
- Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
- Author
- Daniel C. Etsy; Andrew S. Winston
- Publisher
- Wiley, Hoboken, NJ
- Publication year
- 2009
- Condition
- Very Good
- Signed
- Signed by Author(s)
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0470393742
- ISBN 13
- 9780470393741
- Dimensions
- over 7¾ - 9¾" tall
"Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though "no company the authors know of is on a truly long-term sustainable course," Esty and Winston label the forward-thinking, green-friendly (or at least green-acquainted) companies WaveMakers and set out to assess honestly their path toward environmental responsibility, and its impact on a company's bottom line, customers, suppliers and reputation. Following the evolution of business attitudes toward environmental concerns, Esty and Winston offer a series of fascinating plays by corporations such as Wal-Mart, GE and Chiquita (Banana), the bad guys who made good, and the good guys-watchdogs and industry associations, mostly-working behind the scenes. A vast number of topics huddle beneath the umbrella of threats to the earth, and many get a thorough analysis here: from global warming to electronic waste "take-back" legislation to subsidizing sustainable seafood. For the responsible business leader, this volume provides plenty of (organic) food for thought. "
"Synopsis" may belong to another edition of this title.
About the Author
DANIEL C. ESTY is the Hillhouse Professor at Yale University and Director of the Center for Business and the Environment at Yale (www.yale.edu/CBEY). Author or editor of nine books and dozens of articles, Dan is one of the world's leading corporate environmental strategy experts with twenty years of experience working with companies of all sizes and across many industries worldwide. He served as a senior official at the U.S. Environmental Protection Agency in the early 1990s and is presently Chairman of Esty Environmental Partners (www.EstyEP.com).
ANDREW S. WINSTON advises some of the world's leading companies on how to profit from environmental thinking. He is also a highly respected and dynamic speaker, exploring the business benefits of going green with audiences around the world. Andrew's earlier career included corporate strategy at Boston Consulting Group and management positions in marketing and business development at Time Warner and MTV. See www.andrewwinston.com for more information.
"About the title" may belong to another edition of this title.
Paradise Found Books
Chico, CA, U.S.A.
AbeBooks seller since January 25, 2019
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