La promocion de ventas variable clave del marketing. Jaime Rivera Camino, Mª Dolores de Juan Vigray.
Language: Spanish
Published by Esic Editorial, 2000
- Softcover
- Used
Seller: Lauso Books, BARCELONA, B, SpainLauso Books
AbeBooks seller since August 26, 2016
Condition: Used - Good
£ 11.13
Quantity: 1 available
Add to basketItem description from seller
Esta primera edición tiene como objetivo presentar una guía para los estudiantes, así como para aquellos que cuentan con una gran experiencia y desean continuar formándose en el área de la Promoción de Ventas. Se ha tratado de brindar un tratamiento equilibrado teórico-práctico a la vez que comprensivo en este campo, de manera que los lectores pueden ir descubriendo cómo se pueden aplicar los conceptos relacionados con la Promoción de Ventas. Por ello, la finalidad de esta obra es presentar los aspectos clave y aplicaciones de la herramienta de marketing Promoción de Ventas. El libro consta de ocho capítulos acompañados de un resumen que recoge los aspectos esenciales del tema en cuestión. Los dos primeros incluyen una introducción a la Promoción de Ventas y la revisión de la organización de un departamento de promoción. El capítulo tercero se centra en la planificación de una campaña promocional. Los cuatro capítulos siguientes abordan los canales para promocionar, los tipos de promoción, las técnicas promocionales y el merchandising. El último capítulo presenta las promociones de servicios. Algunos textos subrayados con fluorescente amarillo, no afecta la funcionalidad del ejemplar.…
Seller Inventory # 20220322gp3004
Bibliographic details
- Title
- La promocion de ventas variable clave del marketing. Jaime Rivera Camino, Mª Dolores de Juan Vigray.
- Author
- J.Rivera Camino,M.D.De Juan
- Publisher
- Esic Editorial
- Publication year
- 2000
- Condition
- Bien
- Binding
- Encuadernación de tapa blanda
- Language
- Spanish
- ISBN 10
- 8473562259
- ISBN 13
- 9788473562256
Lauso Books
BARCELONA, B, Spain
AbeBooks seller since August 26, 2016
Shipping rates from Spain to U.S.A.
| Item | 25 to 45 business days | 8 to 14 business days |
|---|---|---|
| First item | £ 29.20 | £ 33.37 |
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Somos una tienda 100% online. Ofrecemos un servicio personalizado, ágil y de calidad , con respuestas rápidas y velocidad en los envíos. Las valoraciones de nuestros compradores satisfechos son nuestra mejor carta de presentación. Nos esforzamos para que nuestra seña de identidad sea una gran experiencia de compra y una perfecta comunicación cliente-librería. Le agradecemos de antemano su visita virtual a nuestra tienda. "El regalo de un libro, además de obsequio, es un delicado elogio". "On line business 100%". Focused on providing a personalized, agile and quality service to our clients, giving quick responses and speed in shipments. We hope you enjoy and have a great shopping experience and perfect client-bookstore communication. We thank you in advance for your visit.…
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Todo tipo de temáticas.Seller's business information
Lauso Books
Spain
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As for Free shipping, shipments to the peninsula, Balearic and Canary Islands, we do it by ORDINARY mail, without tracking number.
We also offer other forms of certified shipping and parcel delivery both to Spain and abroad.
We wrap the books very well so that they are not damaged in transport.
We focus on providing a personalized, agile and quality service to our clients, giving quick responses and speed in shipments.
The evaluations of our satisfied buyers are our best letter of introduction.
You can ask us questions about any book, or request more photographs. We can send them by email or WhatsApp.
You can write to us at lausobooks@hotmail.com
We will be happy to communicate with you.
Thank you very much for trusting us.
We use recycled paper and envelopes made from materials from responsible sources (www.fsc.org -FSC - C110884)
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Information regarding the right of withdrawal
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For Spain Free shipping we do it by ORDINARY mail, without tracking number.
For International Shipping we offer other types of certified shipping and parcel delivery.
We wrap the books very well so that they are not damaged in transport.
We focus on providing a personalized, agile and quality service to our clients, giving quick responses and speed in shipments.
The evaluations of our satisfied buyers are our best letter of introduction.
You can ask us questions about any book, or request more photographs. We can send them by e-mail or WhatsApp.
You can write to us at lausobooks@hotmail.com
We will be happy to communicate with you.
Thank you very much for trusting us.
We use recycled paper and envelopes made from materials from responsible sources (www.fsc.org -FSC - C110884)
Privacy and security
For Spain Free shipping we do it by ORDINARY mail, without tracking number.
For International Shipping we offer other types of certified shipping and parcel delivery.
We wrap the books very well so that they are not damaged in transport.
We focus on providing a personalized, agile and quality service to our clients, giving quick responses and speed in shipments.
The evaluations of our satisfied buyers are our best letter of introduction.
You can ask us questions about any book, or request more photographs. We can send them by e-mail or WhatsApp.
You can write to us at lausobooks@hotmail.com
We will be happy to communicate with you.
Thank you very much for trusting us.
We use recycled paper and envelopes made from materials from responsible sources (www.fsc.org -FSC - C110884)