Somos otros
SERGIO ROITBERG
Used - Soft cover
Condition: Used - Good
Ships from Spain to U.S.A.
Quantity: 1 available
Add to basketCondition: Used - Good
Quantity: 1 available
Add to basketEAN: 9788425375170 Tipo: Libros Título: Somos otros Autor: SERGIO ROITBERG Editorial: GRIJALBO COMERCIAL, S.A. Páginas: 208 Formato: libro de bolsillo Año de publicación: 2026.
Seller Inventory # Happ-2026-08-20-f3f96933
Para reflexionar sobre el antes y el después de la pandemia del COVID19, Sergio Roitberg entrevistó a más de cien expertos y líderes en educación, neurociencia, sociología, negocios, finanzas, tecnología e inteligencia artificial. Con ellos intentó poner en palabras lo que nos pasó pero, sobre todo, descifrar qué cambió y qué permanece tras el estremecimiento global más profundo de las últimas décadas: una revolución que apenas comienza.
Al mirar atrás y evocar la pandemia, lo natural es querer olvidar. Sin embargo, a algunos años de aquel tsunami que detuvo al mundo y nos obligó a enfrentarnos con nosotros mismos, aquí seguimos. Y no queda más que reconocerlo: esa sacudida, para la que nadie estaba preparado, nos cambió. Fue el punto de partida de la transformación sociocultural más rápida y masiva de nuestra época. Un gran reinicio, un verdadero reset.
Ese cimbronazo nos enseñó que nada estaba escrito en piedra y marcó el comienzo de una era de incertidumbre ―la de lo desconocido, the unknown― que puso a prueba nuestra capacidad de adaptación. Nuestra lucha por sobrevivir prevaleció y nos hizo resilientes. Aprendimos a hacerle frente a la adversidad a velocidad récord y de ese vértigo nacieron nuevas formas de relacionarnos, de estudiar, de trabajar, de atender nuestra salud, de consumir.
Asumimos el cambio como una oportunidad y comprendimos que la comunicación debía ser emocional, auténtica y profunda, porque nadie se salva solo. También entendimos que una conexión genuina solo podía darse en un escenario común, guiado por un propósito compartido, y que la tecnología estaba llamada a ser un medio al servicio de ese fin, nunca el fin en sí mismo.
Sergio Roitberg es fundador, presidente y CEO de la consultora de comunicaciones Newlink, con sede en Miami. Anteriormente se desempeñó como periodista en medios como Canal 13, Canal 11 y Canal 9 en la Argentina; y CNN y CBS Telenoticias en Estados Unidos. A lo largo de su carrera, fue cinco veces nominado a los Premios Emmy, que ganó en dos ocasiones. Durante los últimos veinte años ha viajado dictando conferencias acerca de innovación en los negocios, cambios tecnológicos y estrategias empresariales. Expuestos es su primer libro.
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