Total Competition - Lessons in strategy from Formula One
Language: English
Published by Simon and Schuster, Various, 2016
- First Edition
- Hardcover
- Used

Seller: West End Books, Colwyn Bay Conwy North Wales, United KingdomWest End Books
AbeBooks seller since October 21, 2009
Condition: Used - As new
£ 50.00
Quantity: 1 available
Add to basketItem description from seller
Red Cloth hardback with white lettering on spine, clean tight copy in "as new" condition,313pp Illustrated Dust Jacket (as image shown on ABE) price unclipped, also in very good condition. First published 2016 by Simon & SchusterHeavy book therefore ONLY available for sale in the U K Book#103954.
Seller Inventory # 103954
- Title
- Total Competition - Lessons in strategy from Formula One
- Author
- Ross BRAWN/Adam PARR
- Publisher
- Simon and Schuster, Various
- Publication year
- 2016
- Condition
- As New
- Dust jacket
- Very Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1471162354
- ISBN 13
- 9781471162350
- Edition
- 1st Edition
- Dimensions
- 12mo - over 6¾ - 7¾" tall
Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong.
Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals.
'A must-have insight into the awe-inspiring career of a true motor racing great' Daily Express
"Synopsis" may belong to another edition of this title.
About the Author
Adam Parr is a businessman, investor, and lawyer whose career has taken him all over the world. Between 2006 and 2012 he was CEO and then chairman of the Williams Formula One team, where he was responsible for bringing hybrid technology to the team as well as turning round its fortunes.
"About the title" may belong to another edition of this title.
West End Books
Colwyn Bay Conwy North Wales, United Kingdom
AbeBooks seller since October 21, 2009
Shipping rates from United Kingdom to U.S.A.
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General, Religion, Science Fiction, History, Theology, Classics/Poetry/Plays, Literature, Art Books, Childrens BooksSeller's business information
West End Books
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